NASDAQ, INET - Internet Brands Inc.
We are an Internet media company that builds, acquires, and enhances branded
websites in categories marked by high consumer involvement, strong advertising
spending, and significant fragmentation in offline sources of consumer
information. We operate a rapidly growing network of websites, currently grouped
into three vertical categories: automotive, travel and leisure, and
home-related. We operate 50 websites that received more than 100,000 unique
visitors during the month of December 2007, which are hereafter referred to as
"principal websites." Our websites are focused on facilitating the research of
high-value or specialty products, enabling us to sell targeted advertising.
Throughout this report, we use Google analytics measurement services to
report Internet audience metrics, except in certain cases prior to 2007 where
Google analytics data is unavailable and internal reporting is used and
indicated as "estimated. ...
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